Category Archives: Conversion

What is Progressive Lead Generation?

In this video, Jeffrey Kirk describes Progressive Lead Generation and how it can help your business online, whether your business is new and doesn’t have a website or has had a website for many years.

Continue Reading →

Is Your Website Focused On Your Visitors?

In this brief video, Jeffrey Kirk introduces one of the tips in his book, “Dominate The Top – Simple Website Fixes To Rise In The Search Results And Crush Your Competition.”

Continue Reading →

Your Contact Database IS Your Business

Video Summary: If you pay attention to the words used in internet marketing circles, you are bound to hear the phrase, “the money is in the list.” This is supposed to mean that the bigger your email mailing list, the more potential earnings you have available to you. So they say, build your list and…

Continue Reading →

How To Keep Visitors On Your Website

Video Summary: In my book, Dominate The Top, I present the 7 components of an effective website. The third component helps keep new visitors on your website, reducing the site’s bounce rate, and improving the chance of the visitor engaging with your business. It addresses the 3 questions that visitors to your website have, when…

Continue Reading →

Three Text Quality Tests For Your Website

Video Summary: Keywords built into the pages of your website are important. But you cannot simply add keywords for search engine optimization. You must consider the words of your website as they relate to the human experience. Human Experience Optimization is critically important. That’s because the presence of keywords is OK, but the quality of…

Continue Reading →

Get Results From Your Website

Want your business showing up at the top of the search results? Who doesn’t? There are good ways to get your business seen online. And there are some not so good ways. It is tempting to try to find the latest quick fix to get instant results. But even if these lead to some short-term…

Continue Reading →

Higher Conversion Rates Mean More Dollars

Conversion Rate Means Dollars

One of the most important elements leading to the success of your website is conversion rate. Indeed, this might be the most important factor of them all. Let’s take a look at what your conversion rate is, why it’s so important, and what it means to the bottom line of your business. What is Conversion…

Continue Reading →

Writing Original Content

The world realized the need for original content when Google shook everybody awake with the infamous Panda update. There are many articles written about the Panda update and hence we shall not go into all that here. In a nutshell, the Panda update forces websites into pushing out new, fresh, and relevant content to engage…

Continue Reading →

Twitter Advertising — Part III

I did not get the (complete) results I was expecting! Of course, that’s why we test, isn’t it? As you recall (if not, see part 1 and part 2), I went into this test with the 3 leading ads from the previous round: Paying too much for SEO? Not getting results? Download the action plan…

Continue Reading →

Twitter Advertising — Part II

Let’s take a look at the results of the Twitter Ad campaign.  (If you missed the first post, start here and then come back.) This is Why Split Testing is Important It turns out that ad #2 had the highest engagement rate at 0.56%. That ad was “Paying too much for SEO? Not getting results?…

Continue Reading →

Page 1 of 2