Tag Archives: cpe

Twitter Advertising — Part III

I did not get the (complete) results I was expecting! Of course, that’s why we test, isn’t it? As you recall (if not, see part 1 and part 2), I went into this test with the 3 leading ads from the previous round: Paying too much for SEO? Not getting results? Download the action plan…

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Twitter Advertising — Part II

Let’s take a look at the results of the Twitter Ad campaign.  (If you missed the first post, start here and then come back.) This is Why Split Testing is Important It turns out that ad #2 had the highest engagement rate at 0.56%. That ad was “Paying too much for SEO? Not getting results?…

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Twitter Advertising — Part I

Time to try out some Twitter advertising and see how well it would work to send people to an offer I created Earlier, I produced a document called “How to Save 95% on SEO”, and I put it on a page to give it away for free. This would make a good test advertising campaign.…

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